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Cindy Koebele started TitleSmart, Inc. in 2007, during the collapse of the housing bubble. Her intense focus on creating a positive customer experience turned TitleSmart into one of the Inc. 5000 Fastest-Growing Private Companies in America in 2014, 2015, 2016, 2017 and 2018. Employees and colleagues alike count on Cindy’s frankness and generous nature. A born observer of people, her curiosity contributes to her ability to find common ground with almost anyone. TitleSmart embodies Cindy’s mentality that closing on your house should be a positive, fun and upbeat experience. The company is raising the bar for the level of service people should expect, and customers are taking notice.

In June 2015, Cindy was named Ernst & Young Entrepreneur of the Year for the Upper Midwest, further cementing her status as a powerhouse leader and entrepreneur. She also serves as the President of the Board of Directors for Spare Key, a nonprofit who’s mission is to provide assistance to families in crisis with critically ill or seriously injured family members through housing grant payment assistance, engaged resource referral and advocacy.


In addition to her work at TitleSmart, Cindy is the author of Obsess to Success, a business book detailing how focusing on the customer experience can change the course of your business, as well as two children’s books, Puppa-na-wuppana: the Beagle with the Magical Nose, and Puppa-na-wuppana: Living the Puppa-na-Life, based on the adventures of her family’s curious beagle.

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