It’s undeniable that culture can make or break your company. When you think about the last few companies that you worked for, can you say that the company culture was one of positivity and appreciation? Odds are that you left for a reason and it probably had something to do with the company culture. Don’t … Read More
Here are 9 things that are business “auto-fails” in my book: Pens – I can’t stand when I go somewhere and receive a flower pen, a spoon pen, or a pen on a string. Spend money on some inexpensive pens that have your logo on them. You never know where they will end up … Read More
Don’t underestimate the power of branding! Everywhere I go, I see companies who are missing out on opportunities to win business with a powerful brand. When I go into a business and they hand me that pen that has a flower on it or is attached to a string, the first thing I think is, … Read More
Think about the last business that you visited. From the time that you walked in the door, how did it make you feel? Was it bright and inviting? Did someone that was bright-eyed and bushy tailed greet you right away? Were there smells that you remember from cooking with your grandmother or mother as … Read More